Demon Slayer

Did you know?

Demon Slayer: Kimetsu no Yaiba follows Tanjiro Kamado's quest to cure his sister Nezuko and avenge his family — and it's grown into one of the biggest names in modern anime. Here's the story behind the Demon Slayer figures you're collecting.

• A record-breaking phenomenon. Koyoharu Gotouge's manga ran in Weekly Shōnen Jump from 2016–2020 across just 23 volumes — yet it's sold over 220 million copies worldwide, one of the best-selling manga of all time.
• The film that beat Spirited Away. 2020's Mugen Train became the highest-grossing film in Japanese history and the first non-Hollywood movie ever to top the annual worldwide box office.
• Still smashing records. The newest film, Infinity Castle (2025), is now the highest-grossing anime movie ever made worldwide — and it's only the first chapter of a planned Ufotable trilogy.
• Animation by Ufotable. The studio's fusion of hand-drawn art and CGI is what gives Tanjiro's Water Breathing and the Hinokami Kagura their jaw-dropping look on screen.
• A creator no one can identify. Gotouge guards their real identity so closely that the only public "photo" is a self-drawn cartoon crocodile in glasses — yet they were still named to TIME's 100 Most Influential People.